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#Trust 30 Prompt 11: Divine Idea

Imitation is Suicide. Insist on yourself; never imitate. – Ralph Waldo Emerson Write down in which areas of your life…

#Trust30 Prompt 10: My Personal Message

To believe your own thought, to believe that what is true for you in your private heart is true for…

#Trust30 Prompt 9: Afraid to Do

The other terror that scares us from self-trust is our consistency; a reverence for our past act or word, because…

#Trust30 Prompt 8: Five Years

There will be an agreement in whatever variety of actions, so they be each honest and natural in their hour….

#Trust30 Prompt 7: Dare to Be Bold

Our arts, our occupations, our marriages, our religion, we have not chosen, but society has chosen for us. We are…

#Trust30 Prompt 6: Come Alive

Life wastes itself while we are preparing to live. – Ralph Waldo Emerson If you had one week left to…

#Trust30 Prompt 5: Travel

If we live truly, we shall see truly. – Ralph Waldo Emerson Not everyone wants to travel the world, but…

Trust #30 Prompt 4: Post-It Question

That which each can do best, none but his Maker can teach him. Where is the master who could have…

#Trust30 Prompt 3: One Strong Belief

It is easy in the world to live after the world’s opinion; it is easy in solitude to live after…

#Trust30 Prompt 2: Today

Day 2 of the #Trust30 writing challenge.

Google, NPR, and Why You Should Vary Your Marketing, Part 2

Let’s talk collateral damage, or, the sites that got hit. Whether or not they should or shouldn’t have isn’t the matter at hand. Google’s official position on the matter is that no algorithm is perfect, but in this SEO’s eyes, I think there’s a little bit more that we can take away from here.

#Trust30 Prompt 1: 15 Minutes to Live

Prompt 1 from the #Trust30 30-day writing challenge. The topic? 15 minutes to live.

Why Your Blog Should Be More Like Mr. Darcy

I was pimpled, bespectacled and totally hormonal when Pride & Prejudice came out. So, there I sat, popcorn in hand,…

Google, NPR, and Why You Should Vary Your Marketing, Part 1

In the past few weeks, the SEO world (and even NPR) has been buzzing about the Google Panda Update. Also…

Shrinking

It’s hard practicing what you preach, especially when others look to you for guidance. So what do you do when…

My Trip to #SESNY

Search Engine Strategies NY. It was definitely a different experience, and I’m glad I went. And I did get something big out of it.

Crisis Control Should Be Part Of Your PR & Social Media Strategy

This is a guest post by Dan Cash. Crisis management has always been something that businesses dread, however, with the…

Old MacDonald Had a Content Farm.

Thank you Google.

Yesterday, the search giant announced on its blog that it made an algorithmic update. A big one too. By Google’s measure, it should affect 11.8% of its search results in the US, which is more than most algorithmic updates. The target of the update? Content farms and scrapers.

Communication Fail.

What we have here is a failure to communicate.

Ogling with Google Goggles

Since I work in search, I’m always on the hunt for new technologies that make the experience better for the…

A Fashion Flub: The Kenneth Cole Tweet

This week, the social media world farted. OK, well maybe not farted, but that’s how Todd Defren put it in…

Social Media Idols

When you were little, did you want to be just like someone when you grew up? Did you aspire to…

When Things Get Tough

I’m catching up.

Social Media: Always Worth the Time for Libraries

So on November 19, 2010, I had a really exciting opportunity. Tricia Richards of The PR Dept. LLC and Sandy…

He Said It Best

The best answers are not always our own.

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